From 4,700 Instagram Followers to Copa Libertadores: Tim Payne's Unlikely Move to Olimpia

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Seven years. 149 games. Then one Instagram post from a Spanish-speaking influencer, and Tim Payne's life changed completely.

The New Zealand defender has signed a one-year deal with Club Olimpia in Paraguay — one of South America's most storied clubs — after a bizarre chain of events that started when influencer El Scarso (real name Valen Scarsini) flagged Payne as the World Cup player with the smallest social media following. His Instagram went from 4,700 followers to 5.8 million almost overnight. Clubs in Argentina, Uruguay, Mexico, and Paraguay started calling.

Payne picks the right club

Of all the options, Olimpia isn't a bad landing spot. The Asunción club just claimed Paraguay's Copa de Primera Apertura title — their 48th — and they compete in both the Copa Libertadores and Copa Sudamericana. That's not backwater football. It's a genuine competitive environment that will test whether Payne can hold his own against South American opposition at club level.

"To test myself at the very top of South American football, the Copa Libertadores and the Copa Sudamericana, is one of the most incredible opportunities I could have asked for as a professional," Payne said. Strip out the press conference language and he's essentially right — there aren't many routes from the A-League to continental South American competition, and this is a real one.

The departure from Wellington Phoenix carries genuine weight too. "Seven years at Wellington Phoenix, 149 games," he said. "To the fans, my teammates, and all those who have supported me throughout my career, the highs and the lows, thank you." That's not nothing. Phoenix built him into a player worth signing at this level.

What it means on the pitch

The honest question now is whether the viral moment opens a door Payne can actually walk through. Social media attention gets you the contract. It doesn't get you through a Copa Libertadores group stage.

Olimpia's defensive depth will be worth watching once the new season takes shape — Payne needs to earn his place, not just fill a shirt. If he performs, this becomes a genuinely good story. If he struggles, he'll be remembered as the guy who got famous for having no followers.

For now, the 48-time Apertura champions have themselves a New Zealand international and a social media story that probably shifted a few shirt sales. The football part starts soon enough.

Swain Scheps.
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Last updated: June 2026